Meet Sloane at 56: The woman behind Well Sortd and the reason I built an operating system upgrade for professional women still building their second act.
Read time: 6 minutes
“Why am I so tired at 3PM?”
You’ve Googled it. Maybe more than once. You’ve blamed the lunch, the lighting, perimenopause, your willpower. You’ve tried more coffee, protein bars, standing desks, earlier bedtimes.
And still. The crash.
Here’s what no one tells you: the 3PM crash isn’t random. It’s a pattern. And it hits one type of woman hardest.
Somewhere between booking her mother’s cardiology follow-up and refreshing the market close on her retirement account, Sloane at 56 realizes she forgot (again) to eat lunch.
It’s 3:17 PM on a Wednesday. Her daughter just texted about a grad school essay. Her boss Slacked about Q4 projections. Her father called twice about Medicare Advantage confusion.
And somewhere in the middle of all of it, her body staged a rebellion.
The crash. Again.
Not fatigue. Not laziness. Rebellion.
The truth is, your 3PM crash isn’t a willpower problem. It’s your nervous system meeting decades of ‘always on’ culture.
She’s not slowing down. If anything, life keeps accelerating: board meetings, aging parents’ insurance portals, adult children navigating their twenties, side business strategy sessions, the news cycle that never stops screaming. The world makes it look like women like her should juggle it all with a smile, a Peloton subscription, and gratitude journaling.
But Sloane’s after something different. Not survival. Sovereignty.
This is why Well Sortd exists.
Who Is Sloane at 56?
Sloane is 56. Senior Director. VP. Founder. The steady pillar in her family and her organization. The one everyone calls when things fall apart.
She’s still building her second act, not winding down. She has a full-time career and a side business she’s nurturing for her next chapter. She’s planning her next move (not someday, soon). She’s designing a life that’s slow, restorative, beautiful, modern. Aesop bottle aesthetic. Linen everything. Minimalism that breathes.
But right now? Right now she’s in the messy middle.
Here’s what she’s managing:
- Her mother’s prescriptions. Her father’s declining mobility. Her daughter’s grad school applications. Her son’s first real job search.
- Decades of institutional knowledge while younger colleagues get promoted.
- The family calendar. The holiday plans. The emotional temperature of everyone she loves.
- Perimenopause brain fog that makes her forget words mid-sentence
- The 3PM crash that feels like someone pulled her power cord
- Sleep that’s either elusive or interrupted
- Energy that used to carry her through 12-hour days now barely makes it to 4PM
- Doomscrolling news that compounds her cortisol load
- Inflation anxiety (retirement calculators don’t look like they used to)
- Gen X “disrupted retirement” headlines that hit too close to home
- Tech layoffs making job security feel like a relic
- The invisible labor of being the bridge between everyone else’s chaos
She values sophistication and has zero patience for performative wellness clichés, 25-year-old influencer tips, or advice that treats her like she’s “past her prime.” She’s tired of “aging gracefully” euphemisms when what she actually wants is energy for what’s next.
When small annoyances trigger outsized reactions and you can’t shut off your work mind even after you log off, it’s likely your nervous system is dysregulated.
What actually she craves:
- Energy for her next chapter. Not survival energy. Sovereignty.
- The ability to log off her work mind and be present in the evening.
- Restoration that doesn’t require a week in Bali or a 90-minute morning routine. (She doesn’t have either.)
- Simple, evidence-based micro-rituals that respect her limited time and high standards
- To be celebrated for still building, still becoming, still wanting more
Sloane isn’t broken. She’s brilliant. And she’s exhausted from decades of being told that pushing through is the same thing as resilience.
Why Well Sortd Exists for Her
Here’s the truth I don’t lead with, but it’s the reason this brand exists: I created Well Sortd because I am Sloane. And I kept waiting for someone to build the thing I actually needed.
Not another meditation app telling me to find 20 minutes of stillness. (Where? Between the Zoom calls and the family crisis texts?)
Not another wellness brand promising transformation through expensive supplements and 6 AM rituals. (I’m already up at 6 AM answering emails from three time zones.)
Not another influencer telling me to “just say no” and “set boundaries” as if the people depending on me could simply be deprioritized with better time management.
I needed something built for the reality of being a high-functioning professional woman in midlife who is still ambitious, still building, still craving purpose, and also completely tapped out by 3PM most days.
The 3PM Crash Is Your Body’s Rebellion
That afternoon slump you’ve been blaming on lunch or willpower or “just getting older”? It’s your nervous system staging a coup after decades of ignoring its signals.
You’ve spent 30+ years pushing through. Through postpartum exhaustion and toddler chaos. Through career-building and glass-ceiling-breaking. Through aging parents and teenage drama. Through layoffs and market crashes and global pandemics.
Your body kept the score. And now, at 3PM every day, it’s presenting the bill.
The 3PM crash isn’t a character flaw. It’s feedback. Your nervous system is telling you that the “always on” operating system you’ve been running since your twenties needs an upgrade.
Operating System Upgrades, Not “Slow Down” Advice
You don’t need to slow down. You need to upgrade how you work, rest, and transition between the two.
Well Sortd is built on a simple framework: Stop. Sense. Shift.
Stop: Interrupt the autopilot pattern. Notice what’s happening.
Sense: Check in with your body. What does it actually need right now?
Shift: Choose one micro-ritual to redirect your energy.
This isn’t about adding more to your plate. It’s about resetting your energy naturally, in ways that honor your time, your skepticism, and your sophistication. It’s about 90-second nervous system resets that fit into the life you’re actually living, not the life wellness brands think you should have.
The 3PM Reset Kit takes this framework and gives you the full nervous system upgrade — micro-rituals, audio resets, and the exact science behind why your 3PM crash happens. It’s built for professional women who need relief that respects their time, their skepticism, and their sophistication. Two minutes. Real results.
Micro-Rituals for Women Who Are Still Building
Well Sortd respects three things about you:
Your time. Every ritual is 2-5 minutes. No 60-minute yoga flows. No elaborate morning routines that require you to wake up before your family.
Your skepticism. Every method is neuroscience-backed. No manifestation. No toxic positivity. No “just think positive and your cortisol will fix itself.”
Your sophistication. The aesthetic matters. The language matters. You want Aesop bottle energy, not essential oils MLM energy. You want grown-up wellness that honors where you’ve been and what you’ve built.
This is non-performative wellness for women who have earned the right to be exhausted and still want more from their next chapter.
The Dream Is a Metaphor
When Sloane talks about her next chapter, she’s not talking about escape. She’s talking about freedom. Space. A life that’s designed, not defaulted. Restorative living that feels like sanctuary, not obligation.
She’s talking about reclaiming her nervous system and building routines for herself, not everyone else first.
That’s what Well Sortd helps you do. Not chase a fantasy. Build an actual operating system upgrade that makes your next chapter possible.
If You See Yourself in Sloane, You’re in the Right Place
You might not be exactly 56. You might be 43 or 52 or 61. You might not have aging parents yet, or your kids might be younger, or you might be childfree and caregiving in different directions.
But if you felt a “that’s me” jolt reading any of this, you belong here.
You’re a Sloane if:
- You pride yourself on resilience but you’re tired of pushing through every single day
- Your best skills are invisible (logistics, emotional labor, being “the glue”)
- You’re still ambitious, still dreaming, even as you shoulder midlife turbulence
- You want wellness advice that’s grown up, elegant, effective, and honors where you’ve been
- The 3PM crash feels less like a productivity problem and more like your body finally getting a word in
Well Sortd exists because you deserve energy for your next chapter. Not just survival energy. True sovereignty. The kind of energy that lets you build the second act you’re dreaming about instead of just making it to bedtime.
Your nervous system isn’t broken. It’s been taking notes this whole time on every missed lunch break, every late-night email, every moment you chose everyone else first.
The good news? You can rewrite those notes. And you get to choose the ink.
Start with one micro-ritual today. Not because you need fixing. Because you’re finally ready to reclaim your operating system.
Ready to beat the 3PM crash? Get the free 3PM Crash Guide with 3 science-backed resets and a 60-second audio ritual designed specifically for women like us. Get your free guide →
P.S. If you’d forward this post to your stressed best friend, you’re definitely a Sloane. Welcome home.
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